Tuesday, October 5, 2010

6 Quotes #1

1) "Every man is a consumer, and ought to be a producer. He is by constitution expensive, and needs to be rich. "
Ralph Waldo Emerson,
Conduct of Life, part 3 (1860)

2) “We are looking to brands for poetry and for spirituality, because we're not getting those things from our communities or from each other.” Naomi Klein, No Logo

3) "It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them." Steve Jobs, BusinessWeek, May 25 1998"

4) “Once they learn to like the beverage, they would come back in the morning and become regulars.” Howard Schultz

5) So, if consumers are like roaches, then marketers must forever be dreaming up new concoctions for industrial-strength Raid."
(A quote of a marketing guru, forgot the name and don't have the book right now) Naomi Klein, No Logo

6) "Unlimited economic growth has the marvelous quality of stilling discontent while maintaining privilege, a fact that has not gone unnoticed among liberal economists."
Noam Chomsky, For Reasons of State, Introduction (1973)


It is scary to be free and have no worries. Figuring out what to do with free time and finding a direction is challenging. Big companies constantly fabricate dreams and engage people in pursuing them. In order to be big you have to create people's needs rather than answering them. Life is now more convenient but that does not seem to make it easier - people's needs and expectations have gone up. Essentials as communication become more complicated and expensive as internet takes over and new devices become a must. The paradox of becoming more affluent and free and in the same time more dependent is something that inspires my work.


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